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Norfolk's Local Growth Plan

The Local Growth Plan is our strategy for growing Norfolk's economy and supporting the people who live and work here.

Pin in target

This five-year plan acts as a policy for Norfolk County Council. It will also:

  • Inform the Strategic Skills Plan, Norfolk Infrastructure Delivery Plan, and other county and district level strategies
  • Serve as a framework for a wide range of partners including district councils, education institutes, and the private sector

The plan was formally adopted in December 2024. We present two versions of the Local Growth Plan and Economic Summary below. One file is not accessible for some users. The other file is an accessible text version which contains the same details. 

Local Growth plan:

Executive Summary:

Strategic themes

The plan provides an overview of Norfolk's economy and outlines key areas we need to focus on to drive economic growth.
We built the plan on four strategic pillars:

  • Local business
  • People and skills
  • Infrastructure
  • Placemaking and community

Norfolk's strengths, opportunities, and challenges for growth are listed against these pillars.

The plan also has three crosscutting themes:

  • Decarbonisation and sustainability
  • Supporting rural and coastal economies
  • Reducing inequalities

Key priorities

The plan sets out our ambition to:

  • Grow the Norfolk economy in a way that is inclusive and sustainable, meeting the different needs of urban, rural and coastal areas
  • Improve the level of productivity
  • Support the creation of higher wage jobs

We will achieve these goals by capitalising on high-growth assets in our key sectors:

  • Clean energy
  • Agri-food and agri-tech
  • Advanced manufacturing and engineering
  • Digital and ICT
  • Financial services

It's equally important that we support the foundational economy in Norfolk. This includes agriculture, health and social care, and the visitor economy.

Developing the Local Growth Plan

Norfolk County Council worked with Metro Dynamics and the Norfolk Office for Data Analytics (NODA) to develop the plan.

We developed the plan in four phases:

  1. Building the evidence base and developing the logic model
  2. Engaging with over 500 stakeholders - including businesses, VCSE organisations, skills providers, and district councils
  3. Developing the strategic narrative for the plan
  4. Drafting the plan

The Business Board, district councils, and the Norfolk Public Sector Leaders Group reviewed and approved the plan. It was adopted by Norfolk County Council's Full Council in December 2024.

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